In the previous blog we discussed about the Magento 2.0 features, benefits to the e-commerce stores and how it has become web developer as well as customer friendly platform. The online availability of the business have become the mandatory factor to boost the success in the market.
Here in the article you will learn about how Magento is ideal for the B2B and B2C organizations, becoming the ideal platform for brick and mortar retailers. Over the course of time Magento has become strong contender to develop an e-commerce store.
How did it become favorite to the industries? The powerful features, flexibility to customize Magento, open source platform, administering the development and the maintenance of an e-commerce store- be it from small, medium or large enterprise.
The major brands such as Lenovo, Nokia, 3M, Fox, Olympus, Samsung, The North Face, Visio and Myla London trust Magento for their digital presence- ecommerce stores. Magento have many features, offering complete control and flexibility over the functions of online store.
Magento 2.0 accepts and integrate with the store specifications along with the updated features to the product series. Since the release of the Magento 2.0, many online stores started developing their business, thus becoming celebrity among the online business merchants. What exactly have lead the Magento 2.0 become such popular?
Features:
Magento allows the merchants to have the complete control over their e-commerce stores; thus providing them the power to favor the customers with the supreme shopping experience. There are some added features such as: Catalog management, Search engine optimization (SEO), and marketing tools.
The question is, how will you customize your business website based on the requirements? Simple. Magento possess intuitive powerful interface. The CMS is greatly adaptable and favored with an extensive support network. There are many more enterprise features in the Magento such as:
It will push the merchants to run the promotions, offers on the products, up-selling as well as cross selling to boost the sales, creating the higher opportunities for conversions and growth.
1. Catalog Management
There are various options included under the catalog management because it is flexible. The available options are for to display the commodity. The products can also be imported as well as exported for the offline batch updates.
What else is in the store? Well, Magento offers the API integration through web services, linking with your prevailing back-office system, simplifying the management for your online store.
2. Mobile Business
Users browsing the Magento developed websites from the mobile can be easily recognized with certain. Magento has the ability to deliver the mobile optimized web version of the business.
On the mobile screens either there is full site catalog available to the user or less selected products are tailored on the mobile optimized webpage for them.
3. Payment
Magento developed websites can integrate different yet popular payment gateways such as Paypal, Amazon and Google. Such payment integration will help the customers to use the alternate payment gateways. Through the Magento connect extension your Magento developer can other integrate other payment features like confirm money order, or purchase order. There are many more features available through the extension.
4. Marketing Tools
The huge benefit for developing the e-commerce store on Magento CMS is its flexible pricing rules. This feature help to boost the marketing and promotions thus increase in the conversion rates becomes viable.
Magento have many other important marketing tools such as Up-sells, cross-sells and other features to improve the Average order value. All these powerful promotional tools are easy to use therefore it help greatly to increase the online sales.
5. Data Analysis and Reports
For any business it is important to learn which factors will help them to boost the success? Magento CMS have reporting suite to provide the store performance visibility. This help the e-commerce owner to learn the changes thus have enough time to work over the customer needs.
The integration of the Magento with the Google Analytics and website optimizer is seamless. This integration is the unique feature providing the further insights about the store performance. You can ask our Magento expert team for more insight features.
Why Magento CMS for your e-commerce store?
As soon as Magento was released, it had 750,000+ downloads with 10,000 downloads just in 15 days of the announcement. There are fast growing brands such as Alex and Ani, Signature Hardware and many more who rely upon Magento CMS for their digital store presence.
It is observed that out of four businesses one business choose Magento CMS to develop the online presence. Still thinking for how to do it? Our expert team can provide you the digital solution for your business with the help of Magento.
