There has been too much of advice and the suggestions from the tech bloggers for why app development is necessary and how it can help you to boost the business? Between these lines, there is the hidden intention of marketing themselves. How? Using the quite astounding statistics, throwing some random scary numbers and thereby forcing you to sign up with them for the services they offer.
But when you learn the fact that Starbucks itself has conducted 16% of the monetary transactions over the application alone, you might want to start thinking for how you can earn something more from your restaurant business? Not only this, 60% of the local searches on the Smartphone are converted into buying customer in an hour. This clearly shows the indication app restaurants are the upcoming trend.
Since the indication is clear, the important question arises for you as the restaurant owner is, is the investment worth for the mobile app development? We are sharing here the real time benefits for the mobile restaurant application, you can then decide by yourself whether the investment should be done or not because the chances are you might be missing the potential customers who are just looking for you.
Features integrating in the Application
Not because of the statistics but your willingness to have the mobile application for your restaurant, mobile app development idea should be executed. There is a need to share the rough idea about your expectations for how the application should be for your restaurant and what features/ benefits can be integrated to lure the customers, potential one to your business? There are numerous features although, yet we have share the easy and potential one.
#Loyalty, Discounts and Reward Programs
Irrespective from where does the customer belong, they are always looking for the discounts or some other ways to save their money on the particular service/ product. Therefore, loyalty, rewards and the discount programs are hit among the app developers as well as owners.
So how does the loyalty reward pay off the restaurant owners? Simple. For them, earning the brand loyalty becomes easy and important as well instead of just creating the brand awareness. This can be done with the help of loyalty points offered to the customers. E.g. Starbucks.
#Online Order and Payments
Without standing in the queue and waiting for no one to take the food order has become the trend now. This is what the restaurant application can do to their customers. Technology has led to the increase in user’s expectation, therefore you should focus on the customer’s convenience.
Online food ordering feature and also the payment makes it easy for the customer to keep the hold of such restaurants. Reason? Ease of comfort, convenience and quick way to make payment. In fact, it becomes time saving mode for them because no queues and no waiting!
What can be other features?
There are many benefits that you can add to your restaurant application for the benefits of the customers and also to earn the great profit in return. You can add the features such as:
- Making reservations/ booking a table.
- Loyalty reward/ points.
- Discount coupons.
- Customer’s feedback/ reviews.
- Scanning QR codes
Even the social media presence of your restaurant application can help the customers to learn the fact about all the features and the benefits you have designed into the app. Because there has been increasing use of the applications among the Smartphone users, utilization of it has become increasingly profound.
How does Mobile Application help the Restaurant Business grow?
Summing up in the few points, there are many benefits of the mobile application such as:
- Smooth and easy communication.
- High efficiency.
- Affordable
- Modern medium of marketing options.
- Helpful to create the brand identity.
When the restaurant mobile application is integrated with the most important features (as mentioned in this blog), high ROI can be expected to the business. As the restaurant business owner, it is your duty and the responsibility to create the application which can be conveniently used by the customers.
To make sure that your app is developed by the professionals and the expert developer team, you can send us your business application idea on [email protected].
Conclusion
Here’s a little secret. 95% of the restaurant owners do not have the application. This means, you can win the jackpot here if you do it, for your customers and also for the business. Making it to the 5% community is easy if you decide to create the mobile application for your restaurant now.
