In the mobile world, every person is using the smart-phone rather than desktop for visiting the website. Therefore, the website should look dynamic, robust and eye-catching to the viewers at the very first glance.

So, firstly have a gaze the site firstly. Get to know how it is according to the customer’s point of view. Does it complete in all the aspects of design layout, content and all the information the customer require.

The simple conversion to the customer can turn out into a lead by keeping in mind, a few things that needs to be recall before giving a call to the customer.

Mobile-Friendly Sites: The site designed by the developers should have good layouts, fascinating designs and highly enriched content to engage the customer. The icons and buttons displayed on the website should open quickly on the very first click. Test the landing pages, layout, design, headline and content properly. All of them must be up-to-date that results into higher conversion rate.
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Optimize the Conversation Path: The number of steps in the conversation should be minimum. Less number of conversation steps have maximum chances for turning the visitor into a lead. Displaying advertisements and discount offers enables to fetch a number of visitors. As the number of visitors will rise, the number of lead generation will also be prominent.

Optimize the Campaigns: Have a detailed examination of the revenue outcome from each campaign. Invest more resources, money and time on the marketing campaign that is leading, rather than on low budget campaigns. High revenue earning campaign will produce more business.

Get Personalize: Understanding the customer’s taste, behavior and liking are the foremost concern the sales team should observe. By collecting all the vital information, the marketing campaign can be made much stronger and more successful. Consequently, the sales person gets an idea about the customer preference.

Know when to Call: Making a call on the weekend days is always a wrong step for the sales department. The chances of getting success are maximum on Thursday and Wednesday. Even on Thursday, the best time-slots are from 4:00 P.M to 5:00 PM or from 8:00 A.M to 10:00 A.M to receive a positive response from the party.

Know how to Call: Always try to invest in good leads. Interact and chat more with the persons who have a good decision making capability. On an average in a list of 100 persons, only 7 persons are able to make the decisions. Maintain a proper list of all the leads. Filter the sheet, by making a separate list of the good prospects who are willing to take a strong decision.

Reduce the Web Page load Time: The web page should get upload in maximum 2 seconds. Longer time leads to conversion and lead loss that turns out to be too much costly for the organization. Thus, the website should run actively without any fault or error to increase the sales rate.

By listening to the phone call conversion, proper information of the consumer can be composed that helps in boosting the sales and thus, helps in increasing revenue.